We Speak Sports.
Strategic Investments Through Sports Media, Branding and Consulting
BRIAN ESTRIDGE
MIKE PARSONS
Our Commitment
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First Team Ventures will build on relationships based upon trust and integrity with its partners and clients;
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Create authentic programs for its partners that engage them with the sports audience and achieve their goals;
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Value to our clients.
We understand the sports audience and have the ability to create ways to engage with them.
We Speak Sports
First Team Ventures. founded by Brian Estridge and Mike Parsons, both veterans of the sports industry, features a talented, creative staff focused on fostering relationships and return on investments for their clients. Their passion for sports and events has been their trademark for decades.
Brian brings 30 years of on-air and broadcast management experience in college sports, the last 22 with TCU. Mike has more than 40 years of experience that span athletic administration, marketing and media, including 35 years at West Virginia University.
The sales and marketing team has more than 50 years combined years in radio, sports sales and college/professional sports corporate sponsorship marketing experience.
We have the ability to design and implement strategic plans to drive revenue through sports with a range of multimedia services and creative development
Scope of Our Work
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Brand Consulting
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Sponsorship Sales
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Original Content
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Event Management
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Live Production
HOW CAN WE HELP?
- Sponsorships
- Media - Radio, Television, Digital Platforms
- Signage
- Community Programs
- Social/Digital Media
- On-Site Activation
- Hospitality
- Branded Content
Regional Emmy Award for Best Live Sporting Event/Game – 2018 Pony League World Series
2016
Year Established
50
Bowl
Games
145M
Fans
Reached by Bowl Games
Strategic Alliances
AND MORE
145M fans reached by college bowl games
Strategic Alliances
AND MORE
145M fans reached by college bowl games
Most Watched Two Weeks on ESPN
84% of college fans would consider a company’s brand, products or services for the first time when that company sponsors an event or sport they follow .
Source: Nielson Sports Sponsorlink
College Football Fans' Sponsorship Considerations
100%
80%
60%
40%
20%
0%
Very or somewhat likely to consider a company’s brand, products or services for the first tine when a company sponsors an event or sport..
Feel loyal or somewhat loyal towards a company that sponsors an event or sport they follow
About a company that sponsors an event or sport they follow
Rotational signage in ten (10) basketball events:
Phil Knight Invitational
Charleston Classic
Myrtle Beach Invitational
NIT Season Tip-Off
Orlando Invitational
Paycom Wooden Legacy
Jimmy V Classic
Hawaiian Airlines Diamond Head Classic
Two (2) minutes of rotational signage per game:
Sixty-Three (63) games total
Two (2+) hours of exposure
CONTACT
Brian Estridge
Mike Parsons
Shawn Becket
shawn.becket@firstteamventures.com
412-260-2254
Jeff Caves
jeff.caves@firstteamventures.com
208-866-0200
Tom DeFelice
tom.defelice@firstteamventures.com
704-236-4725
Jeff Steele
jeff.steele@firstteamventures.com
214-240-4771
